Aeroplan eStore Amazon Prime Big Deal Days Promotion: Earn Up to 10x Points

Aeroplan is one of the most accessible loyalty programs in Canada, thanks to its frequent promotions and wide range of earning opportunities.

Beyond credit cards and points transfers from bank and hotel partners, the Aeroplan eStore is an easy way to earn extra points—especially during one of its recurring bonus events.

Now, as part of an Amazon Prime Big Deal Days promotion, the Aeroplan eStore is offering up to 10x Aeroplan points on select categories. Whether you’re getting an early start to holiday shopping or simply making the most of seasonal sales, it’s an excellent time to pad your points balance.

Aeroplan eStore Promotion: Earn Up to 10x Points at Amazon

During the Aeroplan eStore Amazon Prime Big Deal Days promotion, Aeroplan members can earn elevated points on eligible categories on Amazon purchases made through the eStore. 

This offer runs from October 7–10, 2025, which leaves a short window of opportunity to take advantage of the elevated earning multiplier.

The range of earning rates spans from 1x–10x, so you’ll want to be sure you note the eligible categories that have the best multiplier.

Here’s a breakdown of the categories and their respective earning rates:

• Amazon Cloud Cam: 1x
• Amazon Fashion Private Brands: 1x
• Automotive: 1x
• Beauty & Grooming: 10x
• Business & Industrial Supplies: 10x
• Camera, Photo, & Video: 2x
• Clothing & Accessories: 10x
• Computers, Tablets, & Components: 1x
• Echo Devices: 1x
• eero Devices: 1x
• Fire Tablets: 10x
• Fire TV Devices: 10x
• Handmade: 1x
• Jewelry: 10x
• Kindle E-Readers: 1x
• Luggage: 10x
• Luxury Beauty: 10x
• Major Appliances: 2x
• Musical Instruments: 3x
• Office & School Supplies: 10x
• Outdoor Recreation: 2x
• Pet Food & Supplies: 10x
• Ring Video Doorbells & Cameras: 10x
• Shoes, Handbags, Wallets, Sunglasses: 10x
• Software: 1x
• Tires & Wheels: 1x
• Toys & Games: 10x
• Watches: 1x

You’ll also want to note that some categories aren’t eligible to earn any Aeroplan points at this time:

Please note that the following categories, as well as any others not listed above, are not eligible for earn of Aeroplan Points at this time: Baby & Nursery, Blu-Ray & DVD, Books & Textbooks, CDs & Vinyl, Cell Phones & Accessories, Echo & Alexa Accessories, Electronic Components & Home Audio, Fire Tablets Accessories, Fire TV Accessories, Furniture, Grocery & Gourmet Food, Health & Household, Health & Personal Care Appliances, Home, Home Entertainment, Home Improvement, Kindle Books, Kindle E-readers Accessories, Kitchen & Dining, Patio, Lawn & Garden, Power & Hand Tools, Sports & Fitness, Video Games and Gift Cards. Please note the purchase of Prime memberships are not eligible for the accumulation of Aeroplan points

If you can take advantage of the 10x earning rate, this promotion is an easy way to earn a solid chunk of Aeroplan points from the comfort of your home. Whether you’re shopping for yourself or picking up gifts, this is one of the best times to get more value from your purchases.

More Ways to Earn Points at the Aeroplan eStore

While the above promotional earning rates can be a great deal, there are a couple of other ways that can help you boost your balance.

If you have Aeroplan Elite Status, you’ll earn an extra 2 Aeroplan points per dollar spent on all eligible eStore purchases as part of your elite benefits. This means that you can earn a total of up to 12 Aeroplan points per dollar spent on purchases via this promotion.

And of course, by paying for your purchase using your Aeroplan co-branded credit card, you’ll earn even more points as a result.

For example, if you pay with the TD® Aeroplan® Visa Infinite Privilege* Card, you could earn:

• 10x points as a promotional earning rate
• 2x points from Elite Status bonus
• 1.25x points from the base earning rate with a premium co-branded credit card

Total: 13.25 points per dollar spent on eligible purchases.

Aeroplan Credit Cards

Credit Card	Best Offer	Value
CIBC Aeroplan® Visa* Business Card CIBC Aeroplan® Visa* Business Card Up to 100,000 Aeroplan points† $180 annual fee	Up to 100,000 Aeroplan points†	$2,940	Apply Now
American Express Aeroplan Business Reserve Card American Express Aeroplan Business Reserve Card Up to 95,000 Aeroplan points $599 annual fee	Up to 95,000 Aeroplan points	$1,147	Apply Now
TD® Aeroplan® Visa Infinite Privilege* Card TD® Aeroplan® Visa Infinite Privilege* Card Up to 85,000 Aeroplan points† $599 annual fee	Up to 85,000 Aeroplan points†	$871	Apply Now
American Express Aeroplan Reserve Card American Express Aeroplan Reserve Card 85,000 Aeroplan points $599 annual fee	85,000 Aeroplan points	$858	Apply Now
CIBC Aeroplan® Visa Infinite Privilege* Card CIBC Aeroplan® Visa Infinite Privilege* Card 85,000 Aeroplan points $599 annual fee	85,000 Aeroplan points	$845	Apply Now
TD® Aeroplan® Visa Infinite* Card TD® Aeroplan® Visa Infinite* Card Up to 45,000 Aeroplan points† First Year Free	Up to 45,000 Aeroplan points†	$683	Apply Now
American Express Aeroplan Card American Express Aeroplan Card 40,000 Aeroplan points $120 annual fee	40,000 Aeroplan points	$573	Apply Now
CIBC Aeroplan® Visa Infinite* Card CIBC Aeroplan® Visa Infinite* Card Up to 40,000 Aeroplan points† $139 annual fee	Up to 40,000 Aeroplan points†	$546	Apply Now
TD® Aeroplan® Visa Platinum* Card TD® Aeroplan® Visa Platinum* Card Up to 15,000 Aeroplan points† First Year Free	Up to 15,000 Aeroplan points†	$329	Apply Now
CIBC Aeroplan® Visa* Card CIBC Aeroplan® Visa* Card 10,000 Aeroplan points† $0 annual fee	10,000 Aeroplan points†	$105	Apply Now

Additionally, some of the points earned through the Aeroplan eStore also count towards Everyday Status Qualification.

As part of the Everyday Status Qualification feature, members need to earn 100,000 Aeroplan points via eligible sources within the calendar year to qualify for the entry-level Aeroplan 25K status. With the bonus multipliers, you’ll be much closer to reaching that threshold than if you were just earning the base rate.

(Note: The extra 2x Aeroplan points on eStore purchases for existing Aeroplan Elite Status members doesn’t count towards Everyday Status Qualification.)

Lastly, it’s worth noting that the eStore hasn’t historically been 100% accurate in terms of tracking and crediting every purchase.

Therefore, it’s definitely a good idea to keep a record of the points you expect to receive and the date of your eStore purchase, in case you need to follow up on any missing points.

Conclusion

For Aeroplan members, the Aeroplan eStore is one of the easiest ways to earn points without booking a flight. With over 275 retail partners and frequent promotions, it’s a reliable option for boosting your balance year-round.

The current Amazon Prime Big Deal Days promotion offers up to 10x points on select categories, and when combined with a co-branded credit card and Elite Status, it’s a great way to maximize rewards on everyday purchases.

Plus, since many of these points count toward Everyday Status Qualification, shopping through the eStore can help bring you closer to unlocking Aeroplan 25K status—without ever setting foot on a plane.