Aeroplan Launches 40th Anniversary Contest and Promotions

To celebrate its 40th anniversary, Aeroplan is launching a contest and a number of promotions, officially dubbed the “Aeroplan-niversary”.

During the anniversary celebration, which is live as of July 8, 2024 and runs through to July 17, 2024, you can register for a chance to win one of 40 prizes of 1,000,000 Aeroplan points, and you can also take advantage of a number of promotions.

Aeroplan Launches 40th Anniversary Contest

Aeroplan is celebrating its 40th anniversary this year, and to mark the occasion, the loyalty program is launching the “Aeroplan-niversary Contest”, offering 40 prizes of 1,000,000 Aeroplan points.

To be eligible for a chance to win, you’ll need to register on the promotion’s landing page by providing your Aeroplan number and agreeing to the contest’s terms and conditions.

Registration for the giveaway of Aeroplan points is open through to July 17, 2024 at 11:59pm Eastern Time.

If you have any tier of Aeroplan Elite Status, you’ll receive an extra entry in the giveaway, which means that the maximum number of entries any person can have is two.

Should you be lucky enough to win one of the prizes of 1,000,000 Aeroplan points, they’ll be deposited into your account within six weeks of being declared a winner. The draw will take place on July 27, 2024 at 10am Eastern Time.

Aeroplan’s 40th Anniversary Promotional Offers

Aeroplan is also launching a number of promotional offers to celebrate its 40th anniversary.

To be eligible for any of the below offers, you can register on the promotion’s landing page (the same one as the contest). Just be sure to enter in your Aeroplan number, and tick the box underneath “Yes, I want to unlock exclusive offers”. 

The various promotions run from July 8–17, 2024, with some valid throughout the entire promotional period, and others valid for a subset of dates.

In total, there are 16 promotional offers available during Aeroplan’s 40th anniversary celebration, outlined as follows:

• Get 20% back in points if you redeem 20,000 Aeroplan points or more for a hotel stay or car rental
  • Book by July 17, 2024, for travel through to December 31, 2024
  • Available July 8–17, 2024
• Get 20% back in points if you redeem 20,000 Aeroplan points on gift cards or merchandise on the Aeroplan eStore
  • Available July 8–17, 2024
• Earn 40% more points with an Aeroplan co-branded credit card on up to $40,000 spent
  • Registration required
  • Available July 14–17, 2024 only
• Earn 4,000 bonus Aeroplan points when you buy a Sun or Weekender Flight Pass
  • Available July 8–17, 2024
• Aeroplan Elite Status members get 400 bonus Status Qualifying Miles on eligible flights
  • Must book an eligible round-trip or two one-way flights
  • Valid for up to 10 flights, for a total of up to 4,000 bonus SQM
  • Book from July 8–17, 2024, for travel through to September 30, 2024
• Apply for your first Aeroplan co-branded credit card and earn 40% bonus points on eligible purchases
  • 40% bonus points on up to $40,000 spent
  • Available July 8–17, 2024 for first-time cardholders only
• Buy Aeroplan points with up to a 125% bonus
  • Available July 8–11, 2024
  • Bonus drops to up to 100% July 12–19, 2024
• Get a 40% bonus when converting Accor Live Limitless points into Aeroplan points
  • Available July 8–17, 2024
• Earn 10x points at the Aeroplan eStore with select retailers
  • Available July 8–17, 2024
• Earn 4 bonus points per dollar spent on Air Canada gift cards
  • Minimum purchase: $500
  • Available July 8–17, 2024
• Earn up to 6 points per dollar spent on Avis and Budget car rentals
  • Plus, save up to 30% on base rates
  • Available July 8–17, 2024
• Switch to Bell and earn up to 70,000 Aeroplan points
  • Must sign up for eligible mobile and/or internet plans
  • Available July 8–17, 2024
•  Earn 40 bonus points at Starbucks when you order a beverage and bakery item using your linked Starbucks Rewards account
  • Available July 8–17, 2024
•  Earn 40 bonus points on select Uber rides, Uber Eats orders of $40+, and grocery delivery orders with Uber Eats
  • Available July 8–17, 2024
• Earn bonus points when you fill up at Parkland gas stations
  • Link your Journie Rewards account and get 40 Aeroplan points on a minimum 30L fill
  • Get 40 points on an eligible $10+ purchase in store
  • Available July 8–17, 2024
•  Earn 40 bonus points per $80 spent at the LCBO (in-store or online) 
  • Available July 8–17, 2024

The full terms and conditions for each promotional offer can be found on the Aeroplan website.

How to Maximize the Aeroplan 40th Anniversary Promotion

With 16 offers on hand, there should be something for anyone who engages with Aeroplan. 

Some offers provide a nominal boost in points for shopping with partners, while others have the opportunity to be very lucrative.

Above, we’ve bolded our picks for the offers that have the most potential for value, so let’s look at each one with a bit more detail.

40% More Points with a Co-Branded Credit Card

If you currently have an Aeroplan co-branded credit card, you’ll earn 40% more points per dollar spent starting at 12am Eastern Time on July 14, 2024 and ending at 11:59pm Pacific Time on July 17, 2024.

Note that you must first register for the promotion to enjoy the boosted earning rate.

During these four days, you’ll earn 40% more points per dollar spent, and fortunately, the bonus applies to category multipliers, too.

Examples of the effective earning rates with 40% bonus points stacked with category multipliers with various cards are as follows:

• American Express Aeroplan Reserve Card or American Express Aeroplan Business Reserve Card:
  • 4.2 points per dollar spent on eligible Air Canada purchases
  • 2.8 points per dollar spent on eligible dining and food delivery purchases in Canada
  • 1.75 points per dollar spent on all other eligible purchases
• American Express Aeroplan Card
  • 2.8 points per dollar spent on eligible Air Canada purchases
  • 2.1 points per dollar spent on eligible dining and food delivery purchases in Canada
  • 1.4 points per dollar spent on all other eligible purchases
• TD® Aeroplan® Visa Infinite Privilege* Card and CIBC Aeroplan® Visa Infinite Privilege* Card
  • 2.8 points per dollar spent on eligible Air Canada purchases
  • 2.1 points per dollar spent on eligible grocery, gas, travel, and dining purchases
  • 1.75 points per dollar spent on all other eligible purchases
• TD® Aeroplan® Visa Infinite* Card and CIBC Aeroplan® Visa Infinite* Card
  • 2.1 points per dollar spent on eligible grocery, gas, and Air Canada purchases
  • 1.4 points per dollar spent on all other eligible purchases
• TD® Aeroplan® Visa Platinum* Card and CIBC Aeroplan® Visa* Card
  • 1.4 points per dollar spent on eligible grocery, gas, and Air Canada purchases
  • 0.94 points per dollar spent on all other eligible purchases

If you’ve never been the primary cardholder of an Aeroplan co-branded credit card, then be sure to apply for an eligible card starting on July 8, 2024.

If approved, you’ll earn 40% bonus points (with effective earning rates as outlined above) for 40 days, beginning with your first eligible purchase, which must be made by August 10, 2024 at 11:59pm Pacific Time.

To further maximize your earning potential with a co-branded credit card, consider purchasing Air Canada flights to take advantage of the elevated earning rates and earn bonus SQM (see below), buy Air Canada gift cards during the promotional period, or have a look at the Aeroplan eStore promotions to earn up to 10x bonus points, too.

Otherwise, if you’ve been holding out on some large purchases, be sure to consider making them during the promotional period to earn 40% more Aeroplan points on every dollar you spend.

400 Bonus SQM for Aeroplan Elite Statusholders

If you have some upcoming trips to take with Air Canada, be sure to book them during the promotional period to earn up to 4,000 bonus Status Qualifying Miles. 

You must book the flights beginning at 12:01am Newfoundland Time and ending at 11:59pm Pacific Time, and travel must take place between July 8 and September 30, 2024.

Importantly, your outbound flight must originate in Canada, and your flight must be operated by Air Canada.

The following fares and/or products aren’t eligible for the offer:

• Economy (Basic)
• Economy (Standard)
• Unlimited Flight Pass purchases
• Aeroplan flight rewards (including Points + Cash reservations)

In other words, you’ll need to buy at least an Economy (Flex) fare to be eligible for economy flights, and you can also book any Premium Economy, Premium Rouge, or Business Class fare.

Keep in mind that you’ll also earn 1,000 SQM per $10,000 spent with a core Aeroplan co-branded credit card or per $5,000 spent with a premium Aeroplan co-branded credit card. Plus, you can enjoy elevated earning rates for Air Canada purchases with the above 40% bonus promotion.

Buy Aeroplan Points with a 125% Bonus

Aeroplan often puts on points sales throughout the year, and in some cases, buying points with a bonus or discount can be a great way to book premium flights for less. 

Furthermore, buying points is typically the easiest way to acquire points, but it also comes at a cost.

In the past year, the highest bonus for purchased Aeroplan points has been 100%, which means that  this offer is by far the best we’ve seen for quite some time.

If you purchase Aeroplan points with a 125% bonus, the effective cost (excluding taxes) drops down to 1.56 cents per point (CAD), which is an excellent price.

We value Aeroplan points at 2.1 cents per point (CAD), and using this valuation, you can see that there’s a great opportunity here to buy low and redeem high.

As always, your best bet is to have a redemption lined up before purchasing points, as that way, you’re guaranteeing the value you can get. 

The “Buy Aeroplan Points with up to a 125% bonus” promotion will take place from 9:01am Eastern Time on July 8, 2024, and runs through to 11:59pm Eastern Time on July 11, 2024.

After that, the bonus drops down to up to 100% through to 11:59pm Eastern Time on July 19. Therefore, if you plan on purchasing points, it’s in your best interest to do so when the bonus is at 125%. 

Conclusion

This year, Aeroplan is celebrating its 40th anniversary, and to mark the occasion, it’s putting out a contest and a number of promotions.

There are 40 prizes of 1,000,000 Aeroplan points up for grabs, as well as a number of offers to help pad your balance for an upcoming redemption.

Be sure to register for the contest and promotions on the offer’s landing page, and then take note of the promotions that catch your eye and their corresponding validity periods.