Video: Marriott’s 30 Hotel Brands, Explained

Marriott’s hotel portfolio boasts 30 distinct hotel brands encompassing their 7,000+ hotels around the world, most of which allow you to book free nights via the Marriott Bonvoy loyalty program.

Needless to say, the fact that there are roughly 30 separate brands gives Marriott loyalists a huge variety of hotels to choose from.

What are the differences between all these brands? What separates a Westin from a Renaissance, or a JW Marriott from a regular Marriott? And which brands are best for maximizing your Marriott Bonvoy elite benefits?

In this video, as someone who’s stayed at a good handful of these hotel brands across my travels, I’ll break down the key characteristics, as well as my impressions and opinions, of these 30 brands to help you choose the right Marriott hotel once the world opens up again.

Without further ado, you can watch the video below:


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  1. Gustav Rodricks

    I’ve stayed at a dozen of their brands and you have certainly captured the key identifiers and differences. May be good to point out that some value brands offer free basic breakfast (like Residence inn’s) so elite status does not get you any enhancements. I have found that some of the more luxourous brands have lower category status in Asia (my experiences is mostly India) so you can get a fantastic experience for a lower point cost ; For example I highly recommend the Renaissance in Powai, Mumbai, which used to be a Category 2 with pointsaver, and is a 5 star property

  2. Mario

    Stayed at a dozen brands over the years. Have yet to stay at a single Starwood. My experience with the brands I’ve stayed at is pretty much in line with your description. I might have given Courtyard a few more points. The JW Marriott is also my luxury favorite for the same reasons.

  3. Pete

    Wasn’t sure how you were going to cover 30 brands in such a short video but you did it! And it was pretty spot on. I’ve stayed at 20 of the brands and spent a good chunk of time at three different element hotels. I would describe them as extended stay (kitchenettes or full kitchens in all rooms), clean, minimalist, and eco friendly. Some properties are LEED certified so very green and healthily lifestyle living.

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