IHG Launches Targeted Double Elite Night Promotion for 2025

IHG One Rewards has launched a widely targeted promotion that offers double elite night credits for stays between January 27 and April 22, 2025. With the chance to earn up to 10 bonus elite qualifying nights, this is a great opportunity for you to fast-track your progress toward higher elite status.

To take advantage of this offer, you must register their IHG One Rewards account in advance. Click here to see if you’re eligible for this promotion.

Once registered, every qualifying paid night during the promotional period will count as two elite qualifying nights, accelerating progress toward elite membership and unlocking valuable perks like Milestone Rewards.

How the Promotion Works

To qualify for double elite nights, stays must meet certain criteria. Only paid nights with a minimum spend of $30 USD per night qualify, while Reward Nights, Points & Cash stays, and bookings through third-party sites like Expedia or Booking.com are excluded.

Participating properties include most IHG hotels, but some Six Senses Hotels Resorts Spas and Iberostar Beachfront Resorts are not eligible. Additionally, bonus elite night credits earned through this promotion do not roll over into 2026, though they do count toward Milestone Rewards.

Unlike Marriott’s recent spring promotion, the 10-night cap on bonus elite night credits limits the overall potential. However, it’s enough to unlock significant rewards for those already invested in the program. For example, 20 elite nights earn a Milestone Reward, which can include a Confirmable Suite Upgrade, bonus points, or other perks. Even if you aren’t chasing top-tier IHG status, this promotion could offer tangible benefits for frequent travellers looking to elevate their stays.

Is It Worth Pursuing IHG Status?

Personally, I wouldn’t go out of my way to chase IHG status, especially with stronger programs like Marriott Bonvoy and Hyatt offering more lucrative benefits. That said, if you already have lifetime status with Marriott or are a Hyatt Globalist looking for something new, this promo could be worth opting into—especially since IHG is also running a double points promotion concurrently.

I’ve also found that Holiday Inns, particularly newly built or recently renovated ones, can offer surprisingly good experiences—sometimes better than Courtyards or Four Points by Sheraton. If you’re a frequent business traveller or someone who values convenience over luxury, IHG properties can be a reliable choice, and this promotion could help you extract more value from those stays.

Conclusion

Although IHG’s double elite night promotion has a 10-night cap, the ability to earn Milestone Rewards adds a decent value, making it a worthwhile option for targeted members. If you’re already planning paid stays at IHG properties, this promotion is a solid opportunity to jumpstart your elite status progress for 2025 while unlocking additional perks.

Compared to Marriott’s more expansive offer, this promotion might not appeal to everyone, particularly those chasing top-tier status. However, for loyal IHG members or those with no other programs to prioritize this year, it’s definitely worth registering for the promotion and taking advantage of the double elite nights, as well as the ongoing double points promotion. Either way, it’s great to see hotel programs launching competitive promotions at the start of the year.