Buy WestJet Points with a 60% Bonus

WestJet has launched a new promotion for purchasing WestJet points, and this time it’s a 60% bonus on purchased points rather than a discount. The offer runs from September 16, 2026 at 9am Eastern Time until October 9, 2026 at 11:59pm Eastern Time.

In some cases, buying points from a loyalty program during a sale can make sense, since you can strategically buy low and redeem high.

However, WestJet Rewards is a fixed-value program with WestJet points worth 1 cent apiece, and even with a 60% bonus, purchased points cost more than they’re worth. It rarely makes sense to buy WestJet points, and this round is no exception. Read on to find out why, and to see the one narrow situation where a small top-up can come out ahead.

Buy WestJet Points with a 60% Bonus

Outside of sales, you can normally buy WestJet points at a rate of 1 WestJet point = 2 cents (CAD), before taxes.

During this promotion, every purchase between 2,500 and 500,000 points receives a flat 60% bonus, so there’s no tier ladder to climb. With the bonus factored in, the effective cost drops to 1.25 cents per point (CAD).

WestJet’s own example in the terms puts it plainly. Buy 10,000 WestJet points for $200 (CAD) before taxes, and 16,000 points land in your account. Scale that up, and a $1,000 (CAD) purchase of 50,000 points nets you 80,000 points.

Purchases are made through your WestJet Rewards account, with Points.com handling the checkout behind the scenes. Members can buy up to 500,000 WestJet points per calendar year, and the bonus points don’t count against that cap, so maxing out the offer would mean paying $10,000 (CAD) before taxes for a total of 800,000 points.

If you buy with a Canadian billing address, you’ll also pay GST or HST on the transaction, since Points.com is registered in Canada, and Quebec residents pay QST on top of that. That pushes the real cost to roughly 1.31 cents per point in Alberta and 1.41 cents per point in Ontario.

It’s worth noting that WestJet appears to target these offers. Some members are being shown a 40% discount this round rather than the 60% bonus, which works out slightly cheaper at 1.2 cents per point, so check what appears in your own account before buying.

Purchased and bonus points are posted within 24 hours of the transaction, all purchases are non-refundable, and the offer can’t be combined with any other offer.

Is Buying WestJet Points a Good Deal?

Before you take advantage of this promotion, it’s worth taking stock of how the WestJet Rewards program values its points, and what you can realistically get out of purchased ones.

WestJet points can be applied against the base fare and Other Air Transportation Charges of a WestJet flight at a rate of 1 WestJet point = 1 cent (CAD). If you use them to cover government taxes and fees instead, the value drops to 0.87–0.95 cents per point.

In the vast majority of cases, there’s no way to squeeze more than 1 cent of value out of a WestJet point. The one exception is Member Exclusive Fares, which we’ll get to below.

That’s the whole problem in one line. Why pay 1.25 cents for something that’s worth 1 cent? Paying cash for the same flight, and earning points and Tier Qualifying Spend on it, beats buying points in almost every scenario.

If you do decide to buy for any reason, it’s best to do so with a US billing address, since Canadian sales tax won’t be levied on the transaction and your cost stays at 1.25 cents per point.

What About Member Exclusive Fares?

Member Exclusive Fares offer a modest discount compared to the regular cash fare, typically in the neighbourhood of 10%, even though WestJet advertises savings of up to 60%.

The catch is that you need enough WestJet points to cover 100% of the Member Exclusive Fare’s base fare and Other Air Transportation Charges. If your balance falls short, you can’t book it at all, which is precisely the situation WestJet has in mind when it sells points.

To illustrate, consider a one-way Calgary (YYC) to Montreal (YUL) flight where the Econo fare prices at $545.43 (CAD), and the Member Exclusive Fare comes to $475.35 (CAD), of which $67.10 (CAD) is taxes and fees. Suppose you have 25,000 WestJet points in your account, worth $250.

To book the Member Exclusive Fare, you’d need about 40,825 points to cover the $408.25 base fare and Other Air Transportation Charges, leaving you 15,825 points short. Buying 10,000 points during this promotion gets you 16,000 points for $200 (CAD), or $210 with 5% GST in Alberta. Your total outlay would be $277.10 (CAD), made up of $210 for the points and $67.10 in taxes and fees.

Applying your existing 25,000 points to the Econo fare instead and paying the difference in cash would cost $295.43 (CAD), so in this case the top-up comes out about $18 ahead. It’s a small win, and it only works because the shortfall is small. Start from zero points and you’d be buying the entire fare at 1.25 cents per point, which costs more than simply paying cash.

Keep in mind that Member Exclusive Fares don’t earn WestJet points and don’t count toward Tier Qualifying Spend, while the Econo fare does both, which eats into that $18 quickly. If you fly WestJet regularly and value your progress toward elite status, the cash fare is usually still the better choice.

Which Credit Card Should You Use to Buy WestJet Points?

Points.com processes WestJet points purchases in Canadian dollars, and the charge is unlikely to code as a WestJet flight purchase for the purposes of a credit card’s bonus earning categories.

If you’re going ahead with a top-up, the most sensible move is to put it on a card whose minimum spending requirement you’re working toward. For WestJet flyers, the WestJet RBC® World Elite Mastercardǂ is the natural fit, since its welcome bonus and annual companion voucher deliver far more value than any points sale.

Previous Promotions

WestJet runs a points sale every few months, alternating between bonus points and straight discounts, and the offer you see can vary by member. The best pricing so far has been a 40% discount, which works out to 1.2 cents per point, so this round’s 60% bonus is slightly worse than the program’s best. Where WestJet didn’t publish a start date, the table shows the day the offer was first reported.

Offer	Cost Per Point (CAD, Before Tax)	Start Date	End Date
60% bonus on purchased points	1.25 cents	September 16, 2026	October 9, 2026
65% bonus on purchased points	1.21 cents	June 11, 2026	June 30, 2026
20% discount on a first points purchase	1.60 cents	May 19, 2026	June 4, 2026
Up to a 40% tiered discount (10–40%)	1.80–1.20 cents	April 7, 2026	May 10, 2026
65% bonus on purchased points	1.21 cents	December 23, 2025	December 29, 2025
40% discount on purchased points	1.20 cents	October 20, 2025	November 6, 2025
50% bonus on purchased points	1.33 cents	September 25, 2025	October 3, 2025
50% bonus on purchased points	1.33 cents	July 24, 2025	July 27, 2025
60% bonus on purchased points	1.25 cents	June 5, 2025	June 25, 2025
Up to a 40% tiered discount on WestJet dollars	1.20 cents	June 12, 2024	June 30, 2024

Conclusion

WestJet’s latest Buy WestJet Points promotion runs until October 9, 2026, with a 60% bonus on every purchase of 2,500 points or more, which brings the cost down to 1.25 cents per point before taxes.

Whenever a sale like this comes along, compare the cost of buying points against simply paying the difference in cash on your credit card. With WestJet points worth a fixed 1 cent each, cash wins almost every time, and the only exception is a small top-up to unlock a Member Exclusive Fare you’re just short of.

If you’re looking to build a WestJet points balance, the better ways to earn and redeem for WestJet flights start with the co-branded credit cards and their welcome bonuses, not with the points sale.