Wink Hotels to Join Hyatt as “Unscripted by Hyatt”

Hyatt is adding another batch of properties to its growing global footprint, and this time, the spotlight lands on Vietnam.

As of December 1, 2025, six Wink Hotels across the country will officially become part of Unscripted by Hyatt, the chain’s newest conversion-friendly brand.

Vietnam isn’t the launch market anyone expected for Unscripted, but it fits the brand’s goal: bring in independently styled properties with personality, tech-forward features, and a strong social vibe — without forcing them into the traditional Hyatt mould.

Six Wink Hotels Join World of Hyatt

Hyatt’s map now shows six Wink properties already tagged as “Unscripted,” though bookings through Hyatt.com aren’t open yet.

The locations include:

• Wink Hotel Saigon Centre
• Wink Hotel Danang Centre
• Wink Hotel Danang Riverside
• Wink Hotel Tuy Hoa Beach
• Wink Hotel Can Tho Centre
• Wink Hotel Hai Phong Centre

The only location missing so far is Wink Hotel Hanoi Centre, which hasn’t appeared in Hyatt’s system. Hyatt hasn’t commented on whether it’s joining later or being left out entirely.

These hotels already operate with a distinct style — think bold colours, compact rooms, energetic common spaces — so bundling them under Unscripted makes sense. Hyatt announced earlier this year that more than 40 properties were in talks to join, so Vietnam is likely just the start.

The 24-Hour Stay Policy: Still Alive (But Let’s See How Long)

One of Wink’s signature perks is its 24-hour stay model — you check out at the same time you checked in. It’s incredibly practical, especially in a country where many flights leave late at night.

I booked Wink Danang Riverside earlier this year specifically because of this. My flight home was at 10 p.m., and I didn’t want to spend the afternoon wandering around with luggage.

Instead, I left my bags at the lobby, explored the city, and intentionally checked in at 7 p.m. so I could keep the room right up until 7 p.m. the next day. No rushing, no mid-day packing, no sitting at the airport early.

It’s one of the most traveller-friendly policies I’ve ever seen at a mid-scale hotel.

Now the big question: Will Hyatt keep it?

Taking a quick look at the Wink Hotel page on Hyatt, it looks like the policy is still in effect.

That said, whether it’s actually honoured in practice is another story… and if it is, we’ll see how long that lasts once a wave of Hyatt loyalists starts booking these properties.

It’s one thing to offer flexible check-out when you’re running lean on occupancy; it’s another when every late checkout pushes housekeeping right up against the evening cutoff.

Still, the fact that Hyatt has allowed it to remain on the Unscripted-branded pages is a very good sign.

What Wink Hotels Are Actually Like: My Stay in Danang

I stayed at Wink Hotel Danang Riverside earlier this year, and the best way I can describe it is: a tech-savvy Moxy with Vietnamese personality.

Rooms are tiny, no question. But the design tries to make the most of the space with vibrant partitions, built-in furniture, and big windows. It’s functional, clean, and intentionally youthful — the type of place where you sleep, shower, and immediately head back downstairs.

The real draw is the common area. The check-in area doubles as a bar, the lobby has lots of seating and board games, and the design leans playful without being too kitschy.

Coworking spaces, a gym, a rooftop pool, and even a proper laundry room round it out.

One detail I loved: the laundry machines email you when your cycle is done. It’s a small thing, but it tells you exactly who Wink is trying to appeal to — modern travellers, long-stay guests, remote workers, and people who appreciate convenience more than unnecessary luxury.

Wink Danang Riverside also has a rooftop pool, but during my stay it was closed off for the Danang International Fireworks Festival — one of the city’s biggest events. The pool deck was reserved solely for guests who purchased a dining + fireworks viewing package.

Even from ground level, the show was spectacular. If you’re in Vietnam around late May or June, it’s absolutely worth seeing; it occasionally even appears on Marriott Bonvoy Moments as a unique redemption opportunity.

What to Expect from Unscripted by Hyatt

Unscripted is positioned at the entry-level end of Hyatt’s portfolio, grouped alongside Hyatt Place and Hyatt House. Think streamlined rooms, functional layouts, and social, Moxy-style public spaces — with each hotel maintaining its original character.

Wink Hotels describes itself as “creative design, deep functionality, and traditional Vietnamese values.” True to form, the rooms appear fairly minimalist, while the lobbies and lounges lean bold and colourful.

Once the hotels transition, World of Hyatt members will be able to earn points, earn elite night credits, redeem points, and use elite benefits based on their tier.

Hyatt hasn’t published award categories yet, but given the segment, these properties will almost certainly fall into Category 1–2, which could make them excellent value redemptions — particularly during high season in Da Nang and Saigon.

My Honest Take on Redemption Value

Unless these hotels land in Category 1, redeeming points likely won’t be worth it.

Typical Wink rates fall around $60–100 CAD. At those prices, a Category 2 or 3 redemption provides poor value compared to cash.

And in cities like Danang, you can book significantly nicer hotels, such as Hilton Da Nang or Novotel Danang Premier Han River, for not much more.

Wink is ideal as a low-cost cash stay, not as a mid-tier points burn.

Brand Explorer Boost

Unscripted has already appeared on Hyatt’s Brand Explorer tracker — meaning a stay at a Wink Hotel will count toward earning a Category 1–4 free night certificate after every five unique Hyatt brands.

For travellers who enjoy “brand-collecting,” this makes Wink an easy, affordable way to progress toward those free night rewards.

What’s Still Unknown

A few details are still missing:

• Award categories and redemption cost
• Exact elite benefits (e.g., breakfast, late checkout policies)
• Whether Hanoi will join

Given that the properties are already bookable with cash in Hyatt’s system, we’ll likely see more updates in the coming weeks.

Conclusion

Hyatt’s upcoming integration of six Wink Hotels into the Unscripted collection is an interesting expansion for travellers heading to Vietnam.

Wink brings a youthful, design-forward, tech-friendly personality, plus some genuinely useful amenities like coworking spaces and guest laundry at prices that make cash bookings the obvious choice.

If Hyatt keeps Wink’s 24-hour stay policy, these hotels could become sleeper hits in the World of Hyatt portfolio. If not, they’ll still be fun, affordable places to earn nights and points while exploring Vietnam’s major cities.

Either way, I’ll update this story as Hyatt reveals more details around award pricing, bookings, and program benefits for Unscripted by Hyatt.