A flexible points program that lets you redeem against travel purchases you've already made – no need to book through a portal. Earn points everyday through Scotiabank credit cards, Sobeys and Empire grocery stores, and Shell Canada.
Our Valuation
1 cents per point
Versatile everyday currency with a unique advantage: you can redeem retroactively against travel purchases you've already made. Earn across Scotiabank cards, Sobeys groceries, and Cineplex – then sweep points into travel credits.
Last updated: February 6, 2026
Scene+ was launched towards the end of 2021 as a revitalized merger between the existing Scene points program and Scotia Rewards. Then, with the induction of grocery powerhouse the Empire Company as co-owner in 2022, Scene+ has rapidly evolved as one of the top rewards programs in Canada.
With several everyday spending opportunities, Scene+ is one of the easiest points currencies to collect in Canada these days. They're easy and flexible to redeem too; you use them at a fixed value towards not only travel purchases but also groceries, dining, entertainment, and gift cards.
But let’s be clear – these aren’t necessarily the points that will fly you in business class or First Class. However, you'll find how they're quite useful when redeemed to offset other travel purchases and minimize your out-of-pocket expenses.
Scene+ Credit Cards
Welcome bonus: 40,000 Scene+ points
Annual fee: $199
First-year value
$1,101
Welcome bonus: 60,000 Scene+ points
Annual fee: $150
First-year value
$850
Welcome bonus: 80,000 Scene+ points
Annual fee: $399
First-year value
$601
Welcome bonus: 45,000 Scene+ points
Annual fee: $120
First-year value
$525
Welcome bonus: 5,000 Scene+ points
Annual fee: No fee
First-year value
$60
In addition to welcome offers, you can earn Scene+ points through daily spending on the above credit cards. The earning rates are as follows:
Aside from credit card spending, as a multifaceted rewards program, you can also earn Scene+ points on the following by mostly using your membership card alone:
To earn Scene+ points, look for items with an attached points offered. Mostly, the points offers online are the same ones you'd find at a local Empire Company grocery store, such as Sobeys or Safeway.

You may also find "Spend & Get promotions" for Voilà by Sobeys through your Scene+ app or through the Voilà website. An example of these promotions could be 1,000 points (worth $10) when you spend $125 with Voilà by Sobeys.
Shell Canada: Scene+ members can also earn points at Shell Canada gas stations. However, note that Shell is expected to leave the Scene+ program in spring 2026 as part of a broader transition to the Blue Rewards program (formerly Air Miles).
The revamped Scene+ rewards program offers countless redemption possibilities, with some being more valuable than others.
Scene+ Travel powered by Expedia is essentially the same platform as the regular Expedia, except you log in through the Scene+ portal first to enable you to earn and redeem points.
But again, with the flexibility of Scene+ points, you're not limited to booking directly with Scene+, and it's almost always recommended to book any flights, hotels, or other travel directly then just offsetting your purchases with points.
This avoids common problems with online travel agencies such as higher rates, lack of loyalty program benefits, and poor customer service when it comes to irregular operations.


Simply find the transaction and offset it with your points. It's that easy!
Scene+ points are particularly useful for booking travel that is otherwise difficult to book using points. Common applications can include independent hotels, cruises, car rentals, or any other travel purchase you encounter along the way.
While it would take a large sum to book a free flight in business class, Scene+ points are useful to reduce the other expenses that tend to add up during a trip. When used in conjunction with other points currencies, they can be a great way to bring down the overall cost of a trip.

Whether you redeem $20 or $500 in statement credits, you're only getting approximately 0.7 cent per point, which again, is poor value versus using your points to offset travel purchases.
But since it could also be applied as a credit towards your linked Scotiabank debit card, you can, technically-speaking, convert your Scene+ points to cash that you can withdraw.
At Empire Company grocery stores (Sobeys, Safeway, FreshCo, Foodland, IGA, etc.) nationwide, you can redeem blocks of 1,000 points to get $10 off your bill directly.

Then, at Cineplex entertainment venues, including The Rec Room and Playdium, you can redeem blocks of 500 points to get $5 off your bill directly.
Lastly, at Recipe Unlimited restaurants (Harvey’s, Swiss Chalet, East Side Mario’s, Montana’s BBQ & Bar, Bier Markt, and Kelsey’s Original Roadhouse), you can redeem blocks of 500 points to get $5 off your bill directly.
On all the redemptions above, you're also getting a value of 1 cent per point, making these instant redemptions a great alternative to travel statement credits.
Note that you'd only need your Scene+ membership card or number when redeeming at outlets/stores, and you don't necessarily have to charge the rest of your bill with your Scene+ co-branded credit card.

Through 1,100+ dealer-owned locations, as well as online at homehardware.ca, you can redeem your Scene+ points instantly at a rate of 1,000 points = $10. Like other Scene+ redemption opportunities, you're getting a value of 1 cent per point.

Most gift cards, including Shell and Home Hardware, yield the optimal redemption value of 1 cent per point, but others give you less. For instance, you can get a $10 Best Buy or Sephora gift card for 1,400 points, making the redemption value 0.7 cent per point.
You can order gift cards in electronic form delivered within 24 hours or as physical cards shipped within two weeks.
As an authorized reseller, Scene+ offers the complete range of Apple products that you would find in an Apple Store. However, these redemptions aren't necessarily a good use of your Scene+ points.

For example, an iPhone Pro Max 128GB costs 223,745 Scene+ points, which are worth $2,237.45 (CAD) at the ideal 1 cent per point redemption value. Currently, the same model sells for $1,549 (CAD) at the Apple Store, so even with taxes and recycling fees, you're still losing substantial value by directly redeeming your Scene+ points for Apple products.
The Best Buy catalogue, on the other hand, offers a huge variety of merchandise that you'd otherwise find at the retailer's brick-and-mortar and online stores. But again, you're not getting good value in redeeming through it either.

Taking the Apple Airpods 3rd generation as an example, the Best Buy catalogue requires 30,332 Scene+ points, which are worth $303.32 (CAD) at 1 cent per point. You'll end up losing value on your Scene+ points when the Best Buy online store itself sells them for $209.99 (CAD).
As you can see, in some cases, you can get maximum value out of Scene+ points by redeeming them for things aside from travel; however, you can also get much worse value.
But if you're not looking to travel anytime soon, you're also afforded the option to instantly redeem your points on groceries, dining, entertainment, and even gift cards – all at a great redemption value.
First-year value
$60
No annual fee
• Earn 2,500 points upon spending $250 in the first 3 months
• Earn 2,500 points upon spending $1,000 in the first 3 months
Earning rates
Key perks
No annual fee
• Earn 2,500 points upon spending $250 in the first 3 months
• Earn 2,500 points upon spending $1,000 in the first 3 months
Earning rates
Key perks