Alaska Airlines Mileage Plan is a popular program for its great deals on redemptions and frequent mileage sales.

With the current sale on Alaska miles, you can earn up to 60% bonus miles on your purchase, which can be a worthy endeavour in certain circumstances.

This time, the sale runs until 11:59pm Pacific Time on October 31, 2024, so be sure to capitalize on the offer before then if you’re interested.

Buy Alaska Miles with a 60% Bonus

Normally, Alaska Airlines sells miles for 2.75 US cents per mile, plus a 7.5% tax recovery fee, for a total of 2.96 US cents per mile. Luckily, Alaska frequently offers discounts on purchasing miles.

This time around, you can get up to a 60% bonus on purchased miles, although you may have a lower offer available in your account. Log in to your Mileage Plan account to see the exact breakdown of your bonus, as not all members are given the best-available offer.

The current best-available offer is structured as follows:

• Buy 3,000–19,000 miles, get a 40% bonus
• Buy 20,000–39,000 miles, get a 50% bonus
• Buy 40,000+ miles, get a 60% bonus

With a 60% bonus, you could buy 160,000 Alaska miles for $2,956.25 (USD) including tax, at a cost of 1.85 US cents per mile.

At our current valuation of 1.8 US cents per mile, that price is slightly above our target value, but it could still represent a great deal if you have a specific use in mind.

Historically, Alaska tends to offer bonuses in the 35% to 60% range, and we’ve seen rare offers as high as 70%. This offer is a bit lower than the best-ever bonus, but if you have your sights set on an aspirational redemption, be sure to take advantage of it if you stand to benefit.

Keep in mind that Alaska Airlines Mileage Plan recently made sweeping changes to the program, which rolled out during March 2024. Prior to making a points purchase, you’ll want to spend some time learning about the revamped program to acquaint yourself with the new redemption rates.

How many miles can you buy?

Unless you have elite status with Alaska Airlines, each Mileage Plan member is limited to receiving 150,000 miles per calendar year from mileage purchases (excluding bonuses), whether buying for yourself or being gifted from someone else.

There’s also a limit of 100,000 miles purchased per transaction (excluding bonuses). If you split your purchase up into multiple transactions, you could buy up to 240,000 miles including the 60% bonus, assuming you haven’t already bought or been gifted Alaska miles this year.

Which credit card should you use to buy Alaska miles?

Mileage Plan sells miles through Points.com. As you aren’t buying directly from Alaska Airlines, you won’t earn any bonus points for using an Alaska Airlines credit card.

The purchase won’t code as travel for the category accelerator either. Instead, you could consider any card with a high base earn rate, or one where you’re working towards meeting the minimum spend requirement.

The purchase will be charged in US dollars. To avoid extra costs, you should use a US credit card.

If you use a card with a Canadian billing address, you’ll be charged GST/HST on top of the Tax Recovery Fee, so even if you have a Canadian card with no foreign transaction fees, use it only as a last resort.

Who Should Buy Alaska Miles?

Buying miles can be a good way to top up your account if you’re keen to make a redemption soon.

If you’ve identified a good opportunity to redeem your Alaska miles at a value you like, but your account is just shy of the amount you need, you may find it palatable to pay above baseline value to make up the difference.

As long as you’re redeeming above the 1.85 US cents per mile cost of buying with this promotion, you’ll come out ahead.

Even if you redeem for less, it may still be worth it. After all, your miles are useless if you don’t have enough to make the bookings you desire. If the bulk of your miles were acquired at a very low cost, you can still get good value on the average cost of your miles, even with a slight premium for the instant gratification of a modest mileage purchase.

Other Ways to Earn Alaska Miles

Before rushing to buy miles at a promotional rate, it’s best to first look to other sources to acquire Alaska miles at lower costs, if you don’t need the miles immediately to make a booking.

US Credit Cards by Bank of America

If you have a social security number or ITIN, you can apply for Bank of America’s co-branded cards.

The Alaska Airlines Visa Signature currently has a welcome bonus of 60,000 miles after spending $3,000 (USD) in the first three months.

Meanwhile, the Alaska Airlines Visa Business offer is at 50,000 miles upon spending $3,000 (USD) in the first three months, plus a $100 statement credit.

Both cards have frequent credits equivalent to a first-year fee rebate and occasional elevated points offers. Otherwise, at an annual fee of $95 or $70, respectively, the cost of acquiring points is 0.14–0.16 US cents per mile for the Alaska Airlines Visa Signature and the Alaska Airlines Visa Business, respectively.

Marriott Bonvoy

Marriott Bonvoy points can be transferred to Alaska Airlines Mileage Plan at a 3:1 ratio, with a 5,000-mile bonus when transferred in chunks of 60,000 Bonvoy points.

At our present valuation of 0.6 US cents per point, we’d value 60,000 Bonvoy points at $360 (USD). When transferred to Alaska Airlines Mileage Plan, this is equivalent to buying 25,000 miles at 1.44 US cents per mile.

This is still lower than the baseline Alaska redemption value of 1.8 US cents per mile, and cheaper than the promotional cost to buy miles outright. Depending on your Bonvoy balance and hotel redemption goals, you’ll have to weigh whether this is a better choice than paying cash for Alaska miles.

Bilt Rewards

Earlier this year, Bilt Rewards added Alaska Airlines Mileage Plan as a 1:1 transfer partner, making it the only transferable points currency to have such an arrangement.

If you have access to Bilt Rewards, you can consider transferring points to Mileage Plan to top up your account. Keep an eye out for a Rent Day promotion, which Bilt Rewards puts out each month.

American Express US Membership Rewards via HawaiianMiles

Recently, Alaska Airlines acquired Hawaiian Airlines, and 1:1 transfers between the two loyalty programs are now live.

HawaiianMiles is a 1:1 transfer partner of American Express US Membership Rewards, which means you can transfer your Membership Rewards points to HawaiianMiles, and then move them to your Mileage Plan account.

Therefore, while you can’t directly transfer American Express US Membership Rewards to Alaska Airlines Mileage Plan, you can get them there with an extra stop in your HawaiianMiles account.

Mileage Plan Shopping

You can also turn to the Mileage Plan Shopping portal for bonuses on online purchases at many popular worldwide retailers ranging from technology to sportswear companies. High bonuses can often be found around big shopping days like Black Friday or Boxing Day.

In my experience, miles usually arrive within two weeks, although many stores have restrictions for purchases outside of the US.

Previous Promotions

As you weigh whether this promotion is a good opportunity for you to meet your travel goals, here’s a snapshot of Alaska Mileage Plan’s previous offers on mileage sales, covering all promotions during the past year:

Conclusion

Alaska Airlines Mileage Plan’s 60% bonus promotion on buying miles is a good opportunity to push your balance over the hump for a dream trip, or to book premium flights at a discount compared to the cash rate.

This time, you can earn a 60% bonus when you purchase at least 40,000 miles. If you have a specific redemption in mind, this could be a good way to score an aspirational flight at a fraction of the price.

The offer runs until October 31, 2024, so be sure to have a look at what’s available and then make your purchase if you stand to benefit.